Sales Office of the Beijing One Majesty

China has to realize the urbanization within a short time, however, the Western world once took a century to finish it. This kind of rapid development or even called alienation makes many people hard to adapt to and also makes them feel a sense of loss with regard to the traditional and cultural identity.
We imagine: if there is no cultural fault or Western worship, what will the Chinese aesthetics be in this day? Based on this assumption, we determine to use a ‘parallel’ existence to split tradition, and to dismantle and reorganize it in the method and material level, so as to demonstrate the oriental image and to build the ‘China’ belonging to the contemporary Chinese.
This is our understanding of the contemporary China, and it is also the concept that we used to design the One Majesty:Image of a parallel China.